- The Minneapolis offices were designed with a high flexibility and transparency environment to help in performing all interactions that occur between users ( client and team interaction).
- For this reason, the space contain some open/ glass walled meeting rooms beside bringing a sufficient amount of natural lighting and brightness..
- Supportive functions, such as storage and staging, are available as well.
- Multi-Functional area : to be transformed as needed (private dining, presentation, evening events .. etc.) - Art pieces collection for new local artists.
Color therapy, also known as chromatherapy, is the principle that certain colors
are infused with healing powers. The seven colors of the rainbow improve balance
and healing in the mind and body. This form of therapy also works in conjunction
with hydrotherapy and aromatherapy to enhance the healing effect.
Implementation of color therapy: - Daily routine:
Wearing clothing or eating foods of specific colors, exposing the body to color
lights, massaging the body with colorsaturated oils, or envisioning colors are
methods of color therapy. - Environment: Painting walls and selecting
particular colors for window treatments, furnishings, and trimmings are also
forms of color therapy known to have positive health benefits.
In healthcare Buildings: - Short Term patient room: pastel color scheme - Long Term patient room : balance of color and a mixture of contrasting tones. Essentially, the idea is
to keep the space fresh and interesting with clearly
When decorating a space the colors red, blue, yellow, and green can be used to
restore people’s health. These colors relate correspondingly to the body, mind,
and emotions—and the essential balance among them. According to
colorconnections.com, the psychological properties of these colors are as
follows:
Red raises blood temperature and stimulates circulation. Red is used to care
for people with anemia, fatigue, paralysis, and exhaustion.
Blue is soothing. It is used for cases of inflammatory conditions, burns,
and bruises. It also helps with eczema, psoriasis, rashes, and sores. In
addition, blue helps alleviate tension, stress, and problems with the immune
system. It is believed to relieve insomnia, anxiety, high blood pressure,
migraines, and skin irritation.
Yellowis used to aid digestion as well as the liver and intestine process.
Yellow is thought to have decongestant and antibacterial properties to act as a
cleanser for the body. It has been known to help relieve rheumatism and
arthritis.
Green creates balance and harmony within the body. It is especially good for
heart and blood problems. It is known to influence the human cell structure and
muscles.
Orange gives vitality to the body and is associated with the kidneys,
urinary tract, and reproductive organs.
Purple is associated with the eyes, ears, nose, and mouth. It helps with
head congestion and sinuses, and is known to calm the nervous system.
"Much has been written about the effects of colour on people as philosopher and Freemason, Johann Wolfgang von Goethe discussed optics and the physiological effects of colours in 1810. A recent study illustrates gender sensitivities to colour as females seem more ‘colour conscious’ and there colour tastes more “flexible and diverse.”ii When a person is exposed to the colour red dramatic physiologic effect’s may be observed including the release of adrenalin, elevated heart rate, and an increase in gastric activity- hence the practical use of red or red-checked table clothes in restaurants. The application of orange and reds (warm colours) to interior’s or the use of interior accents, such as candles, with low-level light output, serve to enhance an intimate psychological effect when applied to dining. Electroencephalogram and pulse rates of people recorded accelerated heart rates when in a grey room than in a colourful room (Kuller 1976)."
Source: A Report on Psychology & Architecture By W. Bro. Victor G. Popow, Dec 2000. V1
For retailers, shopping is the art of persuasion. Though there are many factors that influence how and what consumers buy. However, a great deal is decided by visual cues, the strongest and most persuasive being color. When marketing new products it is crucial to consider that consumers place visual appearance and color above other factors such as sound, smell and texture. To learn more about color psychology and how it influences purchases, see our latest infographic.
Great infographic design can really get you noticed. It's a powerful tool for communicating complex ideas efficiently. Follow these simple steps for success...
Infographic design starts with 'why?'
The key to a memorable infographic is to understand its purpose. What are you trying to achieve?
Make the complicated, uncomplicated...
There's an old clich that proclaims that "a picture is worth a thousand words." The best examples encapsulate or explain an idea in a simple, visual way.
Map it out first
Don't make it up as you go along. Sit down with a pencil and paper and map out the flow of your infographic before you do any serious illustrative work. Consider using sidebars to break things up and make the design more digestible.
Don't try to include everything
Some infographics are huge and require some serious screen-scrolling before you reach the end. These might be taking the format too far. So, strip away redundant data and concentrate on the key message. The Psychology of Colour, created for PaintersofLouisville.com by nowsourcing.com. Click to see the full infographic design.
Offer a fresh perspective
Don't just take data and visualise it with pie charts and bar graphs.
Illustrate data sets and highlight patterns within them, make sure you give your data a twist and come at the presentation from a fresh perspective. See The Psychology of Colour infographic above and take a look at 10 great infographics (to inspire you to create your own).
Do your research3
It doesn't matter how pretty your infographic design looks if you've got your numbers wrong. Research. Then research some more.
Make your artwork stand out
Don't just ape another infographic's visuals. Bring your own style into play and create something that truly stands out.
Choose a delivery system
The basic infographic type is the 'explainer' - a clever, visual representation of basic data.
Consider infographic design that compares and contrasts data (like 'Geek vs Nerd' below; tells a story through a timeline/flow chart; or annotates something, like a product. Lists can also be visualised, as can 'how to'/tutorial content. Geek vs Nerds, created by mastersinit.org. Click to see the full infographic design.
Minimise the words
Communicate ideas with shapes, graphs, diagrams and pictures. If you have to explain your infographic then it isn't doing its job.
Make it sharable
Include social media buttons on your blog or website. Like any blog post, your infographic design should be topped with a great headline to help it get noticed on less visual channels like Twitter, Reddit and RSS feed readers.
The London underground train system is known as the tube. Its actually the oldest system of its type in the world first operating in 1863. The various sections are broken down into named routes called lines, and each tube line has an identifying locality name and is additionally colour coded on tube maps. These are: Bakerloo line Central line Circle line District line Hammersmith & City line Jubilee line Metropolitan line Northern line Piccadilly line Victoria line Waterloo & City line
This coding is not just applied on the maps, it's applied to some architectural features so the user can make a connection. Taking the Central line as an example, red is applied in many places: In stations
'I came across this ad in the Evening Standard (a free UK newsletter). I was immediately drawn to how colour and design was used to convey a message without the need for words.
“Colour is registered by the brain before either images or typography. Colour increases brand recognition by up to 80%. ” - Source: University of Loyla, Maryland study
colour in communicationAs you can see in this advertisement, they are communicating, through colour and design the tube disruptions for the weekend. Each tube line colour is represented in this bar code design, clearly conveying the maroonline will be disrupted.
We don’t need words to understand the message because we take in colour before shapes or words. We see the colour first, and then we read the sign.
I love the fraying detail in the design to further convey shopping angle.'
![The Psychology of Color [Infographic]](http://nowsourcing.com/blog/wp-content/uploads/2012/01/psychology-of-color.png)
